Director of Marketing and Communications
Director of Marketing & Communications
We are seeking our first dedicated marketing hire to build and lead the firm’s external communications, brand presence, and client-facing marketing function.
This is a highly cross-functional role at the intersection of equity research distribution, deal marketing, events, digital communications, and brand management. It is an opportunity for a hands-on marketing professional to take meaningful ownership of a growing function at a specialized, high-credibility financial services firm.
You will work closely with our research analysts, deal team, and firm leadership. Because the firm operates across both research and advisory, the role requires a strong appreciation for confidentiality, information barriers, regulatory requirements, and compliance processes.
Key Responsibilities
Research & Content Distribution
- Manage distribution of published equity research notes, morning notes, thematic reports, and other research content to the institutional client base.
- Maintain and grow research distribution lists and CRM records.
- Track engagement, readership, and distribution analytics and use those insights to improve outreach.
- Coordinate with research analysts on publication calendars, formatting standards, and client-facing report design.
- Help ensure research materials are presented consistently and professionally across distribution channels.
Deal & Advisory Marketing
- Produce marketing materials for M&A and advisory mandates, including teasers, pitch books, league tables, tombstones, and related materials.
- Coordinate closely with the deal team to ensure materials are distributed only after required FINRA information-barrier, confidentiality, and compliance clearances.
- Maintain the firm's deal announcement and tombstone archive.
- Coordinate press releases and external communications for completed transactions.
- Support the development of marketing materials that clearly communicate the firm's advisory capabilities and sector expertise.
Brand & Digital Presence
- Partner with the Director of AI to ensure the firm’s digital marketing strategy is effective in an AI-driven environment, including visibility and accurate representation of the firm in AI-assisted search and discovery tools, and appropriate use of AI in content development.
- Own and manage the firm's website content, LinkedIn presence, and other client-facing digital properties.
- Develop and maintain firm collateral, including capability presentations, sector one-pagers, team biographies, conference materials, and other external communications.
- Establish and maintain consistent visual and editorial standards across research publications, pitch materials, digital channels, and external communications.
- Help shape and evolve the firm's overall brand and market presence.
Events & Client Engagement
- Plan and execute investor conferences, non-deal roadshows, insurance industry events, and other firm-sponsored programs.
- Coordinate analyst and banker participation in third-party industry conferences and events, including major insurance investor conferences.
- Manage event logistics, materials, invitations, attendee communications, and follow-up.
- Support client entertainment and other relationship-building initiatives.
Compliance & Coordination
- Partner with Compliance and Legal to review external-facing materials and communications.
- Help ensure marketing and communications activities comply with applicable FINRA communications requirements, recordkeeping obligations, and the firm's information-barrier policies.
- Maintain appropriate records and archives of marketing materials in accordance with firm retention policies.
- Develop efficient processes for managing approvals, version control, distribution, and recordkeeping.
Requirements
- Bachelor's degree preferred in Marketing, Communications, Business, Finance, Journalism, Public Relations, or a related field.
- 4+ years of experience in marketing, communications, marketing operations, or a related function, ideally within a sell-side research firm, investment bank, asset manager, or other financial services organization.
- Experience with CRM and distribution platforms, such as Salesforce or research distribution systems.
- Familiarity with FINRA-regulated communications and financial services marketing requirements; experience with research distribution and communications review is a plus.
- Excellent writing and editing skills, with the ability to translate technical insurance and financial content into clear, polished, client-facing materials.
- Strong proficiency in PowerPoint and familiarity with design tools such as Adobe Creative Suite or Canva.
- Experience with website CMS platforms and digital content management is a plus.
- Highly organized, detail-oriented, and deadline-driven, with the ability to manage multiple priorities in a fast-paced environment.
- Comfortable working in a small-team environment where you will own projects and processes from start to finish.
- Strong interpersonal and project-management skills, with the ability to work effectively across research, banking, compliance, and senior leadership.
- Insurance industry knowledge is a strong plus but not required. Financial services fluency is important.
- The role is 100% in office.
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